Concept Consulting | Storyboarding | Videography | Animation | Motion Graphics | Editing
To promote Lagunita's new Citrus Hopped Mega Ale, we animated this spacey trip through the beer and the brewery behind it all. SuperCluster represents the clusterf*ck of awesome that is Lagunitas. To capture the culture of this beer, we filmed all over the Lagunitas landscape-- from the canning line in Chicago, to the Live at Lagunitas Amphitheater in California, even diving into the depths of our own Dinolion fridge here at home.
Most of the animated assets featured were created and set to motion right here in house. This is the 15 second teaser. Stay tuned for the full SuperCluster voyage, coming soon!